Social media is probably the most powerful tool creators have to show their work today. There's nothing even close to its reach and convenience.

But with great power comes great responsibility, and social media apps come with plenty of dangers we should be aware of.

I personally try to focus as much as I can on the platforms I do control (my website and newsletter), and use social media as a tool to get new eyes to see my work, keep people updated, and to let everyone know where else they can find me. Relying solely on social media is a trap, it's not under your control, and it's not under your own terms.

I also schedule my posting on social media, so I don't have to open the apps to share my work. I don't even need to have the apps, since I do all of this from my computer.