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They're not here to capture an image, but to maintain one

Nobody sees the barn. Once you've seen the signs about the barn, it becomes impossible to see the barn.

They're not here to capture an image, we're here to maintain one. Every photograph reinforces an aura... We've agreed to be part of a collective perception. A religious experience in a way, like tourism...

They are taking pictures of taking pictures.

A quote from the novel The White Noise mentioned in this video, which Rachel shared with me because it reminded her of this post.